Friday, January 7, 2011

WD2~Competitors' website

Here are some competitors' website of stabilo~

Competitors' website1--Crayola
http://www.crayola.com/
Analysis~~
- the style more suitable for it~
- color of layout can be improve,color too oldish~~
- in product pages,have interesting intro flash but the categories too balance.
- try different structure in different pages,but too more style treatment.



Competitors' website2--Faber Castell
http://www.faber-castell.de/36880/Startpage/fcv2_start.aspx
Analysis~~
- Classiss style layout and structures~
- good treatment on typeface and information~
- have images support make eyes-catching~
- the typo color can be better, some of type color too similar with background caused hard to read.

Competitors' website3--Pentel
http://www.pentel.com/
 
Analysis~~
- overall color no bad~
- structure of website still ok~
- type treatment can be better,too more space between the sub navig which at right side.
- the navigation will suddenly disable at some pages.
- have a good treatment on jump menu.

Competitors' website4--Pilot(Singapore)
http://www.pilotpen.com.sg/home.html
Analysis~~
- have a nice and cute background music and sound effect~
- nice layout and structure~
- have some fun animation button.
- nice typeface.
- the icon design can be improve.
- can try more color on information type, some pages of information too boring without any type treatment.

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